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Exhibition identity · Personal project

Korea 1950

The story of my grandfather, a Colombian soldier who fought in the Korean War in 1950, told as an exhibition identity: Translating a Foreign War.

Type
Personal project
Services
Exhibition identity
Timeline
8 weeks
Year
2025
KOREA 1950 key visual: a sculpted face with red KOREA lettering and Korean script

The story

Some heroes never appear in history books. My grandfather was one of them: a Colombian soldier in the Colombian Battalion, a group of military volunteers sent to support United States forces in the Korean War.

The idea

KOREA 1950 searches for visual metaphors for duality, contrast and the collision of two cultures separated by geography, language and war. The distance between Colombia and Korea becomes a symbolic frontier as much as a physical one: the strangeness of a landscape, a culture and a conflict utterly foreign to the men sent to fight in it.

At its core this is a story of war and memory: turning forgotten courage into visible memory, and my attempt to reconstruct the silence my grandfather left behind.

What I made

  • Logotype and bilingual typographic system
  • Poster series in black, red and white
  • Catalogue and printed matter
  • Tote bags and merchandise
  • Treatment of archival photographs
Design preview for Laura